Trade Show Executive magazine has named the Sweets & Snacks show, if you want to run May 19-21 next year, to its one hundred-member listing of ‘largest and maximum performed alternate shows within you. S ..’
Past speakers have hailed from foremost confectioners, including Mars Wrigley and Hershey, to investigate companies like Euromonitor, Mintel, and IRI and key outlets, including Walgreens. Technology organizations – particularly Google and IBM – have additionally led seminars at the show.
“The show’s brilliant ecosystem of sweet and snack class learning and collaboration is one-of-a-kind to the Sweets & Snacks Expo and can’t be replicated some other place,” NCA president and CEO John Downs. “During the Sweets & Snacks Expo, speakers can gift their studies, insights, and predictions on an international-magnificence degree in front of many industry leaders eager to amplify and enhance their organizations and our shared industry.”
In 2020, the NCA had a watch in the direction of generation: e-commerce and patron behavior on online structures, the implications of click-and-acquire services at grocery stores, and other frictionless checkout and shipping systems. The tech thread also reaches shelves themselves through new merchandising thoughts and aisle reinvention.
Likewise, the group is seeking displays targeted at flavor developments, both inside the US and worldwide, as well as seasonal and novelty principles. How important is licensing to manufacturers and outlets, for instance? How tough—or profitable—is shopping for nearby? What must the industry anticipate as clients shift toward snacking and avoid ordinary indulgences? What about transparency, emotional connections, and sustainability?
As Carly Schildhaus, public affairs manager at NCA, told ConfectioneryNews: “The subject matter list we put together is meant to be a concept starter for the potential audio system. We recognize that e-commerce, the seasons, and demographic insights are all very popular with display attendees. However, we are also hard candidates to carry clean ideas to the table.”
Speakers must be prepared to present complicated records – supported via relevant information and studies – in ‘undeniable language’ so that you can arm choice makers with evidence and tips. Ultimately, the data should ‘power category expansion.’
Those decided will acquire complimentary admission to the display and promotion of marketing substances. Speakers will also be featured inside the Expo’s Unwrapped webinar collection, achieving hundreds of more attendees throughout the summertime.
